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The Dictionary has been carefully compiled and edited to provide all important words, terms, concepts, institutions and principles commonly used in...
View full detailsDictionary Of Curriculum And Evaluation
This dictionary of curriculum and Evaluation is perhaps the first Indian dictionary written on curriculum and Evaluation. It is a practical guide a...
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DNA technology is evolving rapidly, with new methods and a fast-growing vocabulary. This unique dictionary offers current, detailed and accessible ...
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Basically being a study of how a society organises its money, Economics continuously enhances in scope as new economic policies are formulated ever...
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Environment can be defined as the natural world in which people, animals and plants live. It includes the biotic components like Flora and fauna, t...
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The Department of HRM in an organisation provides significant support and advice to line managers. The attraction, preservation and development of ...
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Indian capital market, with well over 22 stock exchanges, 10,000 listed companies, 20 million investors transacting securities worth more than Rs. ...
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The present book Differential Equations provides a detailed account of the equations of First Order and the First Degree, Singular Solutions and Or...
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Integrating consumer behaviour, digital marketing, digital platform management, web analytics, and marketing insights, Digital Consumer Management ...
View full detailsDigital Content Marketing
Digital Content Marketing: Creating Value in Practice introduces the principles of the content marketing discipline and serves as a guide to any pr...
View full detailsDigital Expressions of the Self ( IE): The Social life of Selfies in India
The book examines the social and cultural role of selfies in India. It looks at how the selfie, unlike the photograph, which was a gesture towards ...
View full detailsDigital Government: Managing Public Sector Reform in the Digital Era
Digital Government: Managing Public Sector Reform in the Digital Era presents a public management perspective on digital government and technology-...
View full detailsDigital Innovations For Mass Communications: Engaging the User
In every field of mass communications―advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual ...
View full detailsDigital Libraries
Of vital interest to all librarians and information specialists, this book presents all aspects of the effects of digitization of today's and tomor...
View full detailsDigital Marketing and Advertising: Practical Approach and Industry Practices
Digital Marketing and Advertising: Practical Approach and Industry Practices serves as your definitive guide to understanding and excelling in the ...
View full detailsDigital Marketing Fundamentals: From Strategy to ROI
Marketing is now fundamentally a digital process, and this textbook was the first to comprehensively analyse marketing through a digital lens. As t...
View full detailsDigital Marketing: Strategic Planning & Integration
An unbiased approach to the latest digital marketing models, offering students and practitioners a range of tools to implement in their digital mar...
View full detailsDigital Universe: The Global Telecommunication Revolution
For the student and general reader, a tour of the digital universe that offers critical observations and new perspectives on human communication an...
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