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The need for following the correct and standard research methodology is increasingly felt when more and more research works and learned monographs ...

Research Methodology: A Step by Step Guide for Beginners has been written specifically for those with no previous experience of research or researc...

Quest of knowledge has played an important role in the advancement of human civilisation. The journey from the stone-age to space age bears testimo...

Quest of knowledge has played an important role in the advancement of human civilisation. The journey from the stone-age to space age bears testimo...

Quest of knowledge has played an important role in the advancement of human civilisation. The journey from the stone-age to space age bears testimo...

Quest of knowledge has played an important role in the advancement of human civilisation. The journey from the stone-age to space age bears testimo...

Research Methods for Operations and Supply Chain Management, third edition, is a toolkit of research approaches primarily for advanced students and...

The proposed book explains various aspects and methods of research. The subject matter is divided into 12 chapters, each dealing with pertinent req...

This book introduces post-graduate students and researchers to the basics and techniques of research methods in English literature and language. It...

An indispensable companion to UG and PG students of social sciences, this book will enable readers to identify research problems, carry out researc...

This book traces the essence of the Islamist Revolution from its origins in Egypt, through Najaf, Lebanon, Iran and the Iranian Revolution to today...

Retailing is the set of business activities that adds value to the products and services sold to consumers for their personal or family use. Often ...

In today's turbulent business environment, maintaining and optimizing retail strategies are of crucial importance. Retail Marketing is a complete g...

Since Simone de Beauvoir first proclaimed that ‘One is not born a woman, one becomes one’, the study of gender has become one of the most significa...

This book reconsiders media studies from different philosophical and theoretical perspectives from around the world. It brings together diverse vie...

How can people who speak different languages, worship different gods and subscribe to different conceptions of the good live together with a degree...

This new (third) edition of Rethinking Public Relations continues the argument of previous editions that public relations is weak propaganda. Howev...

The Return of the Native, both powerful and sombre, is considered to be the most representative of Hardy s novels. It is set in Egdon Heath whose l...

This book discusses the lives, mis¬sions, characters, roles, struggles and achievements of the prophet revolutionaries of Islam. These men appeared...

Revisiting Ecocriticism: Traditional, Postcolonial and Spiritual Perspectives studies the representation of environmental issues in literature and ...

This volume discusses the current state of knowledge on the conceptual understanding of inequality. The book poses a range of empirical puzzles in ...

Mahesh Dattani is a well-known Indian director, actor and the first playwright in English to be awarded the Sahitya Akademi award. His highly accla...