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Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage

by John T. Mentzer

Rs. 995.00

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About the Book

Fundamentals of Supply Chain Management has been designed as a comprehensive text for any course dealing with strategy and supply chains. Written in an accessible and entertaining style, Mentzer identifies twelve drivers of competitive advantage as clear strategic points managers can use in their companies. These twelve drivers are derived from extensive research from more than 400 books, articles, and papers, as well as interviews with more than fifty executives in major global companies. The roles of all of the traditional business functions―marketing, sales, logistics, information systems, finance, customer services, and management―in supply chain management are also addressed. Complete with cases and real examples from corporations around the world, this book will enable students and practising managers to more effectively understand, implement and manage supply chains successfully.

Language

English

Publisher

Sage Publications

Publication date

6 May 2024

ISBN-13

9788178294575

ISBN-10

8178294575

Product details

Binding
Paperback
Original price (MRP)
Rs. 995.00
Item weight
500 g
Author
John T. Mentzer
Language
English
Publisher
Sage Publications
Publication date
6 May 2024
ISBN-10
8178294575