Business Management

An unbiased approach to the latest digital marketing models, offering students and practitioners a range of tools to implement in their digital mar...

In response to the increasing interest in the growth and developments in the Indian economy, and the dynamic nature of the rapidly changing Indian ...

Winds of change have been sweeping the Indian banking system since 1991. Some of the important changes relate to growing competition from within an...

This is the thoroughly revised and enlarged version of the book. While revisions have been made in all chapters, three entirely new chapters have b...

Volume one has been divided into two parts Part I as Governmental Acti¬vity, Optimal Allocation and Fiscal Arrangements, consisting of nine chap¬te...

Human Resource Development (HRD) is crucial to growth of the individual, the country and the economy. Inculcation of the required skills for employ...

Dale Carnegie was probably the first popular figure to link communication skills with managerial success. Few employees work according to their ful...

Effective leadership and organizational performance are concepts that continue to receive widespread attention in the business world. This book exp...

"What initially looked like an impossible undertaking has become a formidable achievement, stretching from the theoretical foundations to the most ...

While there is a considerable body of literature on both entrepreneurship and achievement motivation, there are still many unanswered questions con...

An engaging book that introduces students to the ‘practice’ of entrepreneurship in emerging and developing economies. The predominant understanding...

Entrepreneurship and innovation play a vital role in fostering sustainable development. Advances in technology and communications have both transfo...

Entrepreneurship--"creativity plus ambition"--is credited for technological invention and the rise of corporate empires and directly linked to econ...

Entrepreneurship--"creativity plus ambition"--is credited for technological invention and the rise of corporate empires and directly linked to econ...

Entrepreneurship--"creativity plus ambition"--is credited for technological invention and the rise of corporate empires and directly linked to econ...

“The most impressive aspect of this book is that it would be highly useful to ERP professionals and all those who are getting initiated in this fie...

The book, Essence of A Competent Manager, is highly useful for the Managers who are already working and also for those who have the innate inclinat...

About the Book: Essentials of Strategic Management This exciting new textbook is built on the belief that strategicmanagement principles are more s...

This book offers a comprehensive and readable introduction to modern business and data analytics. It is based on the use of Excel, a tool that virt...

A very few States in India, even after more than five decades of planning for development, can hardly claim to have achieved the path of self-susta...

In this concise book, feminist thought is made accessible and relevant to both students and management practitioners. An empowering introduction to...

The book, Financial Accounting studies in detail the Financial Accounting and Appraisal; it caters to the needs of students, research scholars, and...

The book, Financial Accounting studies in detail the Financial Accounting and Appraisal; it caters to the needs of students, research scholars, and...