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Strategic Organizational Communication: In a Global Economy

by Charles R. Conrad

Rs. 10,073.00

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About the Book

Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communication
Places organizations and organizational communication within a broader social, economic, and cultural context
Applies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership, as well as global economic contexts
Offers a level of sophistication and integration of ideas from a variety of disciplines that makes this treatment definitive

Updated in the seventh edition:

Coverage of recent events and their ethical dimensions, including the bank crisis and bailouts in the US and UK

Offers a nuanced, in-depth discussion of technology, and a new chapter on organizational change
Includes new and revised case studies for a fresh view on perennial topics, incorporating a global focus throughout
Online Instructors' Manual, including sample syllabi, tips for using the case studies, test questions, and supplemental case studies

Language

English

Publisher

Wiley

Publication date

12 June 2012

ISBN-13

9781444338638

ISBN-10

1444338633

Product details

Binding
Paperback
Original price (MRP)
Rs. 10,073.00
Item weight
860 g
Author
Charles R. Conrad
Language
English
Publisher
Wiley
Publication date
12 June 2012
ISBN-10
1444338633