This book has been developed and designed to cater to the needs of professional managers and management students of Universities and Business Schools. It can also be profitably used by the students of BBA, MBA and other professional courses, i.e. Tourism and Hotel Industry and Air Hostess, etc. Salient Features1. An indispensable book for students of MBA, BBA, B.Com. and other undergraduate and postgraduate courses in Management and Commerce.
2. This book will also be of immense value to practicing managers and mdash;both experienced as well as beginners and mdash;since it contains a lot of tips and practical advice.
3. Latest thinking in the field of Improving Personality (Means, Measures and Methods).
4. The topics have presented in a simple, concise and interesting style.Study aids such as case study, tables, charts, figures, questions and so on, have all been included at appropriate places to aid quick comprehension and easy understanding of the subject.

Dr. R.C. Bhatia M.A. (Economics), M.Com., Ph.D., formerly, Associate Professor, Department of Commerce, Shyam Lal College (Evening) University of Delhi. He has 30 publications to his credit, besides many articles in leading newspapers magazines and U.G.C. Journals. He is associated with Institute of Company Secretaries of India; Indira Gandhi National Open University; All India Management Association; Central Board of Secondary Education; Board of Technical Education, Haryana, U.P. and Delhi. He is a member of several expert examination bodies and syllabus committees at Central and State levels.

• Publisher: Atlantic Publishers & Distributors (P) Ltd
• Publisher Imprint:
• Publication Date: July 22, 2018
• Pages: 320
• ISBN13: 9788126928095
• Item Weight: 457 grams
• Original Price: 795.0 INR
• Edition: N/A
• Binding: Hardcover