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Understanding Media

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Understanding Media [Paperback] Marshall McLuhan

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Digital Analytics for Marketing

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This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activ...

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Principles Of Economics (Vol. 1)

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Alfred Marshall dominated the world of Economics from about 1890 until his death in 1924. In his most important book, Principles of Economics, he e...

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Principles Of Economics (Vol. 2)

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Alfred Marshall dominated the world of Economics from about 1890 until his death in 1924. In his most important book, Principles of Economics, he e...

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Principles of Economics (MULTI VOL SET-2 Vols.)

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Alfred Marshall dominated the world of Economics from about 1890 until his death in 1924. In his most important book, Principles of Economics, he e...

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Principles Of Economics

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“The most valuable of all capital is that invested in human beings” Principles of Economicsby Alfred Marshal is a foundational text that continues...

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The Gift: The Form and Reason for Exchange in Archaic Societies

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In this, his most famous work, Marcel Mauss presented to the world a book which revolutionized our understanding of some of the basic structures of...

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